Ron Them is regarded as the preeminent expert on college funding in the country. He was a former Chief Financial Officer of a Fortune 500 company and currently provides up-to-date college funding information, strategies, and advice to over 12,000 financial advisors and families.

Ron is also a co-founder of the National Institute of Certified College Planners , a college planning certification and designation program (CCPS) for financial advisors.

Ron specializes in college cash flow planning for wealthy business owners and executives. His Cash Flow Recovery Program uses many of the same cash flow management principals for college-bound families that are used to increase stockholder value in the business world. His trademarked Cash Flow Recovery® process helps clients to lower their initial college cost and ultimately recapture 100% of the money they spend on college before retirement.

Ron is frequently a featured speaker on the subject of college funding and has authored, or co-authored, the following:

College Financial Aid - The Best Kept Secret in America, a technical manual on college financial aid planning for accountants and financial advisors.

Personal Financial Planning (College), a Practitioners Publishing Company (PPC) guidebook.

The Top Ten College Funding Strategies, financial strategies that families of all income levels can use to make any college an affordable reality.

Cash Flow Planning For College & Retirement, how to develop a strategic cash flow plan for college and reach your future financial goal for retirement

Creative Borrowing Strategies For College, creative strategies and planning tips to reduce the cost of borrowing for college

153 Cost Cutting Strategies For College, 153 little-known cost-cutting strategies to help families fund their tuition bill

Navigating The Financial Aid System, a simple guide to understanding the complex, bureaucratic financial aid system

Education Tax Strategies, a simple guide to understanding the latest IRS education tax benefits

Ron was the innovative developer of:

College Cash Flow Recovery System, a cash flow case development and coaching program that provides a step-by-step plan to fully fund college and recover the cost by retirement

Tuition Rx Program, an advisor coaching and newsletter program

Student-Athlete Rx, a self-marketing and recruiting program for student-athletes

The College Financial Aid Wizard, financial aid analysis software

College QuikPlan, software for estimating financial aid eligibility

Ron is regularly contacted by the media for his expertise and has been quoted in...

U.S. News and World Report, Kiplinger's Personal Finance, Smart Money, Financial Advisor Magazine, The New York Times, Small Firm Profit Report, Practical Accountant, LIMRA's Market Facts, Senior Advisors Magazine, HR Magazine, BenefitNews.com, Employee Benefit News Magazine, ProducersWeb.com, Family Magazine, Entrepreneur Magazine, Insurance Selling Magazine, CollegeNews.com,The Christian Voice, Columbus CEO Magazine

Professionally, Ron is a Registered Financial Consultant (RFC) and a Certified College Planning Specialist (CCPS). He has been married to his wife Brenda for 29 years and has two children and one grandchild.